Hyundai sponsors June SAMA Luncheon; 
2007 Veracruz SUV is reviewed  
By Juan G. Robbin, Photos by Pepe Forte - Posted 6/25/07

The fourth monthly luncheon of the Southern Automotive Media Association, hosted by Hyundai Motor America, was held on June 21 at the beautiful new Christabelle’s Quarter in Coconut Grove, a replica of a turn of the century New Orleans French Quarter bistro that John El Masry has spent five years and millions of dollars in creating this dining show place.

We had about 35 people in attendance, a record crowd so far and quite remarkable considering there where quite a few members away on travel for several other automotive-related events. Hors d’eouvres and drinks were offered at the outset, followed by words from SAMA president Ron Beasley, and then, of course, a delicious, scrumptious lunch.  
Due to the long -- and yes, I mean almost-reached-happy-hour-long lunch -- Mr. Chris Hosford, the vice president of communications for Hyundai Motor America, did not make a formal slide-show presentation, instead opting to visit with each table and field questions about the company’s new Veracruz SUV and Hyundai in general. There were two of the new Veracruz vehicles available for viewing, positioned immediately in front of the restaurant during the event.  

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This month’s luncheon also welcomed a VIP guest, Mr. Ed Williamson, the owner of Miami-Dade’s established new car franchise, Williamson Cadillac, who said he would enjoy hosting a future SAMA event in his new showroom facility at South Dixie Highway and 104th Street. 

Yes, it is true, there is no free lunch! Only those who are paid-up members will be admitted free to future SAMA luncheons. So, what are you waiting for? Write the check, complete the application and join! You will recoup the cost of the membership after the second lunch; otherwise, each lunch you attend will cost $25.00 for non-members.


The July luncheon will be hosted by Nissan and will be held at Smith & Wollensky Restaurant in South Beach. The new Altima Coupe will be previewed.

August luncheon: A business-only event without a guest speaker or presentation, giving all of us the chance to talk, mingle and meet new faces. It will be held in the late afternoon with, cocktails and hors d’eouvres served. Yes Paul, you can have a beer.

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September luncheon  
Will be hosted by Mercedes-Benz.

October luncheon 
Will be hosted by the South Florida International Auto Show.

A SAMA-sponsored breakfast on the morning of the South Florida International Auto Show is planned. We will have a guest speaker of note (TBA). Teresa Bravo (CBS4), Tony Lesesne (publisher In Focus Magazine) and Jaime Florez (publisher Sobre Ruedas Magazine) have volunteered to coordinate the event.

Upcoming events in the planning stages: 
A Christmas party in December sponsored by Toyota Motor Sales. 
A luxury-car evaluation event in either January or February, tentatively scheduled for the Homestead-Miami Speedway. Stay tuned for further details on what promises to be a very exciting event.

See you all in July!


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